The project’s podcasts focus on Kurdish (Kurmanci) and Arabic to connect with northern Iraq’s diverse communities. Kurdish reaches Yazidis and Kurds, while Arabic engages Arabic-speaking groups and parts of the Christian community. Aramaic may be included to address the cultural and religious needs of Chaldeans and Assyrians, fostering deeper inclusion of marginalized Christian groups. This linguistic approach ensures accessibility, inclusion, and intercultural exchange.

The direct target group of the trainings consists of 40 participants aged 18–35, primarily from minority communities like Yazidis, Kurds, Arabs, and Christians. At least half will be women, who play a vital role in rebuilding their communities. Participants are selected based on community engagement, interest in media, and vulnerability, with an inclusive approach that welcomes even those without prior technical skills. Training focuses on storytelling, journalism, and production, empowering participants to amplify their voices and strengthen civil society in a region where freedom of expression and professional opportunities are limited.

The indirect target group includes local communities, especially Yazidis and other minorities, who benefit from podcast topics such as cultural identity, trauma recovery, women’s rights, and education. The estimated reach is 5,000–10,000 listeners within two years, with a focus on women as both creators and consumers of content. Diaspora communities abroad also form a key audience, using the podcasts to stay connected with their homeland and engage in discussions about integration and cultural preservation. Additionally, NGOs, activists, and policymakers will benefit from the content, promoting dialogue and understanding across different groups.

In sum, the project combines training and storytelling to uplift marginalized voices, foster dialogue, and build bridges within and beyond northern Iraq.